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GARGEE RANADE

WORK EXPERIENCE

Anchor 1-Branding

MARKETING & STRATEGY

01

DISNEY STORE

Developed a TikTok Shop launch roadmap and social strategy, including creator commerce and partnership planning.
Methodology: content audits, social listening, competitor research, customer journey mapping, and cross-functional collaboration
Grew TikTok from ~150K to 200K+ followers

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02

WHOWHATWHY

Managed digital content calendars for Instagram, X, Facebook, LinkedIn, Threads, and Bluesky, while writing 100+ social captions
to translate investigative reporting into platform-specific storytelling.
Methodology: trend research, copywriting, short-form content development, competitor research, content calendar planning
Developed new short-form storytelling formats, including an Instagram podcast reel and photo templates adopted into the publishing

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03

FORDHAM UNIVERSITY

Developed storytelling campaigns, managed the Instagram content calendar, and conducted website audit according to brand goals to improve website content layouts and accessibility/user experience.
Methodology: audience research, trend research, website and cms work, editing and proofreading, multimedia storytelling, analytics, social listening, cross-functional collaboration

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04

PADDLING FOUNDATION

Co-led digital strategy for an early-stage advocacy nonprofit and launched its first email newsletter, building donor databases.
Methodology: content strategy and team leadership, email newsletter launch, donor database development, and Instagram growth planning
Contributed to Instagram growth from 1,000 TO 10,000 following during late 2020

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